About St. George’s Stores

St. George’s Stores is a family-owned gift shop located on the iconic Wildwood Boardwalk in New Jersey. For over 20 years, we’ve been part of the boardwalk experience—helping visitors turn simple moments into lasting memories.

From beachwear and souvenirs to fun gifts for kids and families, everything we offer is designed to capture the spirit of summer in Wildwood.

Our Locations

You can find us across the Wildwood Boardwalk:

• 📍 2110 Boardwalk – The Tramcar Store (Across Seaport Pier)
• 📍 5314 Boardwalk – The Tramcar Store (Ocean Tower Shops)
• 📍 2120 Boardwalk
• 📍 2310 Boardwalk
  
  
  

  Our Story

  Our journey began in 1999, when George started working in shops along the Wildwood Boardwalk, gaining hands-on experience and building a deep connection to the place that would shape his future.

  In 2006, the first official St. George’s Stores location opened—marking the true beginning of the brand.

  As the years passed, the business continued to grow, driven by a passion for creating products that reflect the joy, nostalgia, and energy of the boardwalk.

  In 2023, we introduced our very first Tramcar Plush—an idea inspired by one of Wildwood’s most iconic symbols. The product quickly became a customer favorite, capturing the heart of the boardwalk experience.

  That success led to an even bigger milestone.

  In 2024, we opened our first Tramcar Store, a space fully dedicated to products inspired by the famous Sightseer Tramcar—bringing the concept to life in a whole new way.
  
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  20th Anniversary

  We’re proud to celebrate 20 years of St. George’s Stores.

  From a single opportunity to multiple locations across the boardwalk, this journey has been built on family, tradition, and the memories shared with every visitor.

  We’re proud of how far we’ve come—and even more excited for what’s ahead.

  Because it’s not just about what you buy…

  It’s about what you remember.